Supercharge Your Holiday Sales with Performance-Based CTV
A Bigger and Better Audience Than Social
CTV has an unparalleled potential to boost your holiday sales—and not just because its growing audiences mean better reach for your brand. CTV is a true performance channel and its advanced measurement capabilities allow for greater accuracy in tracking actual sales and ROAS.
Get insights, strategies and real-world examples from tvScientific leaders to help you unlock the power of CTV to see a new level of success in your holiday marketing. You’ll find out:
Get insights, strategies and real-world examples from tvScientific leaders to help you unlock the power of CTV to see a new level of success in your holiday marketing. You’ll find out:
- Why CTV advertising offers a broader reach and more precise targeting than social advertising
- How CTV captures viewers' attention in a more immersive and uninterrupted manner than other digital advertising formats
- Strategies to leverage advanced tracking technologies to monitor impressions, viewability, completion rates and ROAS more accurately
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Featured Speakers
Ashley Parducci
Head of Insights & Measurement at tvScientific
Jonathan Watkins
Head of Customer Operations at tvScientific