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Performance Branding: Build brand equity while driving measurable performance

Power Your Growth with Performance Branding: Webinar with Playbook, Rockerbox, and tvScientific


Performance marketing will eventually hit a point of diminishing returns where scale is impossible within CPA goals. To break this growth plateau, you’ll need to embrace performance branding.

On March 5, at 2pm ET/11am PT, Playbook CEO Bryan Karas joins Rockerbox CEO Ron Jacobson and tvScientific VP of Performance Ops & Yield Matt Janusz to teach attendees:

  • Why performance branding is a growth imperative for smart marketers in 2025
  • The growth restrictions that come with an addiction to performance marketing
  • Data and reports that will quantify your performance branding opportunity
  • Why CTV is growing faster than any other media channel — and driving great performance branding results
  • Real-life client case studies 
What You'll Learn:

  • The art, science, and hard truths that make performance branding critical to growth
  • Data showing how the world’s best brands have grabbed market share
  • Reports you need to run for optimal budget allocation
  • How to harness the growing CTV opportunity
  • Real-life case studies from brands that have made the pivot to performance branding
  • Exclusive webinar offers from Playbook, Rockerbox, and tvScientific

Who Should Watch:
This session is ideal for marketers, media buyers, and brand strategists who want to stay ahead in TV’s rapidly evolving landscape.

View now on-demand!

 

Speaker(s)

bryan-karas

Bryan Karas

CEO, Playbook Media

matt-HS

Matt Janusz

VP, Head of CPA/Affiliate

ron-jacobson

Ron Jacobson
CEO + Co-Founder

Drive Performance with Brand

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